Media Planning & Buying

Precision planning. Powerful placement.

Strategic planning and/or buying of ad space to reach the right audience, at the right time, on the right platforms.

I will analyze your audience behavior, budget, and goals to create targeted campaigns ACROSS THE RIGHT PLATFORMS FOR YOUR BUSINESSES NEEDS—ensuring every dollar works harder.

MEDIA PLANNING & BUYING

A black-and-white image of a social media content planning board on a whiteboard. The board has a grid with days of the week (Monday to Thursday) listed in columns and social media platforms (Twitter, TikTok, Instagram, Facebook) in rows. Sticky notes with text such as "Funny," "Culture," "Fun Fact," "Product," and "How-To" are placed in the grid to represent content themes for each platform and day.

We ensure that your media budget is spent wisely to reach the right audience, on the right platforms. 

  • Paid Social: Strategy, creation, and management of paid campaigns on platforms like Facebook, Instagram, LinkedIn, and others. 

  • Local Media: Strategy and execution for local placements, including radio, TV, print, and outdoor advertising. 

  • Programmatic: Automated and data-driven advertising to optimize your ad spend across digital platforms. 

  • Paid Search: strategy, creation and management of paid search campaigns on platforms like Google and Bing.  

content strategy journey mapping_Photo by UX Indonesia

CONTENT STRATEGY

Content is key to engaging your audience and driving conversions. We’ll develop a content plan that aligns with your business goals. 

  • Content Calendars: Strategic planning of blog posts, social media content, videos, and email marketing. 

  • Content Creation: IDEAS FOR blog articles, creating ADS, infographics, and social media posts. 

  • Video Marketing Strategy: Planning video content for ads, social media, or website engagement.